Every film moves through the same four stages.

Days rather than quarters. Most of the calendar is your clinician reviewing the script, which is the part we will not rush.

Per video, or per set, quoted in writing after the brief. We do not publish a rate card because a single explainer and a full condition library are not the same job, and pretending otherwise leads to a number nobody honours.

A set is cheaper per video than a one-off, for the obvious reason: the voice, the look and the review process only get built once.

You do, outright, including the script and the master files. There is no licence that expires and no version of leaving us where the videos stop working.

The condition, whatever you already hand patients about it, and a clinician who will read a script. That is genuinely it.

No. The films published on this site happen to be vascular, which is simply the work we have written permission to show, and nothing about the method is tied to a field. A condition explainer for a neurologist, a dermatologist, an aesthetic surgeon or an orthopaedic practice runs through the same four stages and the same clinical review, because the difficult part is writing for a frightened patient rather than knowing one speciality better than the clinician who signs the script off.

The one thing that does change by speciality is the review. The more a procedure turns on a claim, the more of the calendar belongs to your clinician, and we plan for that rather than around it.

Yes. Colours, type and the way your name appears, taken from whatever brand material you have. If you have none, the group has a brand for medical practices and we will say so rather than invent one on the fly.

Generally no, because we do not need patient data to make any of this. We do not want identifiable patient information, we ask you not to send it, and if a project somehow required it we would put a BAA in place first.